Found on the web: The impossible Project

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Images are from “The Impossible”

The Impossible Project. An apt name for an endeavor of this magnitude, and perceived insanity.  When Polaroid announced a few years ago that it was no longer making its venerable instant film there was momentary hew and out cry, but close to where the factory that made the film existed, a Die-hard fan decided to do the unthinkable.  He purchased the machinery and leased the factory and began to reverse engineer the film.  Now he is selling his wares online at his website  As a former instant film nut, I find this project intriguing and exciting, I think I will be dusting off my Propacks and SX-70 cameras very soon

Here is the Press release from March 22:

“New York City, March 22, 2010. The Impossible Project started in October 2008 at the last preserved Polaroid plant in Enschede (The Netherlands) with the aim to
save analog Instant Photography from extinction; today it presented its significant result. After 17 months of research and development, The Impossible Project announced that it succeeded in its task of re-producing  a new analog Instant Film for traditional Polaroid cameras. Containing more than 30 newly developed components, Impossible today introduced a new, monochrome Instant Film – the PX 100 and PX 600 Silver Shade – and is therewith saving millions of perfectly functioning Polaroid cameras from becoming obsolete (as Polaroid discontinued its instant film production early in 2008).

Supported by Ilford Photo, UK (Harman Technology Limited) Impossible is carrying instant film production into the 21st century and proudly presents a new, artistic instant film material. It produces originals of outstanding, unique and never before seen characteristics, pushing analog Instant Photography beyond all traditional limits. Other than the highly standardized, traditional Polaroid film, the Impossible Films offer a new, broad range of possibilities, fresh characteristics and results. Celebrating the beginning of  a new era of Instant Photography, Impossible introduces its first two formats in a limited First Flush Edition (First Flush also denotes Premium Tea that is picked in the first season of the year, typically around March, and has a rich and fresh aroma). It will be available online at from March 25 onwards, and thereafter also at selected premium retail partners all over the world. ”

Check out the website, tell me what you think.



~ by windsorphotooutfitters on April 17, 2010.

One Response to “Found on the web: The impossible Project”

  1. I must say that I have never been a great fan of instant film. It’s never been a a form of expression that appealed to me. A part of their website is similar to what I’ve seen on sites/shows about exploring abandoned places. It has the same sadness to it. On the other hand, these folks have saved the machinery and the building and are trying to keep the product in production. Great news for those interested in the medium. Not cheap, all the way around.

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